ReadyContacts Role-based B2B Contacts - Latest Comments in Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Re: Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

mikel — Fri, 02 Jan 2009 19:39:14 -0000

i think you discuss some important subject. thank you for your efforts

Re: Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

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Re: Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Neil Sequeira — Fri, 21 Nov 2008 16:11:10 -0000

Thanks Christopher, it is definitely an exciting space and a great way of uncovering opportunities. Since a part of what we do with lead data management solutions is qualify these active leads to identify clear opportunities there could be synergies in what we do as a next step after knowing which companies are showing interest and also perhaps how sales ready they are. This really helps identify those who visitors who haven't registered and get some insight into where they are in the buying process.

Re: Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

C Jeffers — Fri, 21 Nov 2008 11:45:19 -0000

Neil -

Thanks for your leadership in this area. I am the CEO of netFactor. VisitorTrack is one of our products, as you've referenced above.

As the valuable real estate on a search engine page becomes ever more expensive, or altogether disappears, smart marketers are discovering the effectiveness of these kinds of tools to improve the return on Internet advertising investments.

As the first and leading application set in this space, one of the many differentiators in our offering for B2B marketing is a full integration with the top business contacts database.

What does this mean?

VisitorTrack provides the names, titles, address, telephone, and even email address of the specific executives at those companies who happen to Visit a website. Within a single product a User can easily view those Companies who are actively shopping for the very products they sell (without any Visitor registration), who self-identify as being most interested (through our behavioral tracking identifiers) and the names and contacts data for the person(s) who would be the most logical sales prospecting or marketing target.

Over and over we ask Clients and prospective Clients "Would you like to know about a Company who's looked at 10 - 20 -30 pages on your website, but left? And if you did, what would you do next?"

This is driving a whole new marketing approach that leverages the power of the web to connect buyers and sellers - at all stages of a sales cycle.

Thanks again

Christopher Jeffers

VisitorTrack - http://www.netfactor.com